Category Archives: Uncategorized

What Do You Mean I Don’t Have the Right to be Forgotten?

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Forbes blogger David Coursey is one of my oldest and dearest friends.  But there are times when I wish he wasn’t 2,000 miles away so I could rap his knuckles over something he wrote.  This week, it was his post … Continue reading

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Do You See What I See? On Google, Probably Not

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If you and I use Google to search for the same keyword, do you see what I see?  Probably not.  I’m in Dallas, Texas, so the first thing that Google does is to look at my IP address, which tells … Continue reading

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5 Rules for Content Marketing

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Me, on the camera platform atop Bag End, Hobbiton movie set in Matamata New Zealand. I wrote an article recently for The Distributed Marketing Blog on content and influence marketing lessons from Hobbiton and Hogwarts.  (Some lessons I learned from master marketers JK Rowling and Peter … Continue reading

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Hey, Rick Santorum, Go Google Yourself!

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Once upon a time, in the days before social media became ubiquitous (1998-2008), entering your own name into a Google search window was a guilty pleasure called “vanity surfing” or “ego searching”. Everyone did it, but no one talked about … Continue reading

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Top Posts from 2011

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I started this blog in March, 2011, with good intentions of focusing on that funny place where technology and marketing intersects life. For the most part, I’ve stuck to writing about marketing, legal, and technology subjects and how they affect … Continue reading

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EU firm bans email between employees

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Thierry Breton, CEO of Atos and a former French finance minister, has announced a ban on staff email for 2012, arguing that only 10 per cent of the 200 electronic messages his employees receive per day on average turn out … Continue reading

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Have You Done A Year-End Reputation Check-up?

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Twice this week, I’ve found myself talking to people who discovered that their online reputation had taken a sudden hit, and it reminded me once again that periodic online reputation checks are just as important for brands, companies, and individuals as … Continue reading

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