Tag Archives: social media and customer service

Tweeting for Attention: Customer Service and Social Media

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There’s a lot of talk recently about Peerindex, Klout Scores, and weighting customer service policies to consider the social media reach and influence of your customers.  Me, I’m more interested in the marketing and legal conundrums that Twitter poses. For instance, in … Continue reading

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Twitter Turns 5: What Now?

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On March 21, 2006, @Jack (Jack Dorsey, one of the programmers at Odeon who created Twitter) sent the first tweet: “just setting up my twttr.”  Tweet #38 was prophetic:  Dom Sagolla (@Dom) typed: “Oh, this is going to be addictive.” Five years … Continue reading

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