Tag Archives: Klout

Tweeting for Attention: Customer Service and Social Media

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There’s a lot of talk recently about Peerindex, Klout Scores, and weighting customer service policies to consider the social media reach and influence of your customers.  Me, I’m more interested in the marketing and legal conundrums that Twitter poses. For instance, in … Continue reading

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Secrets of Social Media Revealed — in 1966

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It seems that lately, everybody has been talking about Klout scores, and targeting social media influencers (individuals with large networks) to build awareness for brands. Finding and persuading those with high Klout scores and identifying the influencers has become the … Continue reading

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