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It’s been three months since Mark Zukerberg launched Facebook’s Timeline for business pages. Like it or not, there are some features in the new layout that can make a big difference in how user-friendly business pages are for both the … Continue reading
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There are several scam artists on Amazon.com who are stealing whole books, changing a title and a name or two inside, and reselling the works as their own. C.J. Cherryh, Robert Heinlein, Arthur C. Clarke, and many others are victims. … Continue reading
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Does your company practice social media marketing, or do you use social networks for marketing? There is a difference. The first – social media marketing – requires a strategy specific to social channels, and content tailored to those platforms. The … Continue reading
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Nearly every marketer uses Twitter – and the vast majority of us also use hashtags – the letters that follow the pound or number sign (#) in a tweet. But here are five things you might not know about hashtags … Continue reading
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We all know about using keywords to help Google find our websites and blogs, right? Well, it seems that the agency charged with protecting us from terrorists uses keywords, too. They use them to help them identify potential terrorist threats. … Continue reading
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A judge last week told a copyright troll to “get real” and stop abusing the court system. The ruling came in United States District Court for the Eastern District of New York involving four lawsuits, all of them related to … Continue reading
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I first heard about Heckerty some 15 years ago, on a rainy Saturday in Vancouver, BC. I was staying at the Hotel Vancouver, with Jan Ziff and Alan Davidson, and Jan was telling stories about her mom Ann Rachlin. Back … Continue reading
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It seems like one thing that comes into sharp focus every time there’s a political campaign is just how fast a crisis fueled by Twitter, blog posts, Facebook, YouTube and other social media can strike. That’s true whether you’re a … Continue reading
Marketing Where Technology Intersects Life 