This gallery contains 1 photo.
It’s always been true: the headline is the most important element of a press release, blog post, article, or downloadable collateral piece (white paper, PDF, brochure). Like the subject line of an email, it’s what determines whether someone clicks to … Continue reading
This gallery contains 1 photo.
I’m pleased that I was asked to contribute to a new white paper, published today by MyPRGenie, a social media and PR platform that distributes news releases and helps marketers maximize the audience for company news through multiple communications channels. … Continue reading
Marketing Where Technology Intersects Life 