Tag Archives: distributed marketing

The End of IT As We Know It – And We Feel Fine

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When I finished business school, the graduates who got snapped up for corporate jobs first were those in finance, and those in IT.  Us lowly marketing types were a distant third in the MBA recruiter’s minds. For years, as I … Continue reading

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Why TV’s Mad Men Would Fail in Today’s Market

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First, let me say that I don’t like the TV show Mad Men.  But I’m almost old enough to remember when a handful of white, male ad agency executives in New York controlled nearly everything the public saw and heard in … Continue reading

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