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Lately, I’ve been surprised by client requests to create content in such a way that the request borders on copyright infringement or plagiarism. And I’ve been even more surprised that some otherwise intelligent business people don’t know the difference between … Continue reading
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A writer friend of mine called me this morning before 9 a.m. I knew it was important, because when a writer picks up the phone that early in the morning, it usually involves blood or at least gore. Not this … Continue reading
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I’m a professional writer. Are you? Thousands of dollars in taxes can often ride on a single question: is a writer a professional or an amateur? One of the things I’ve written recently is a new white paper for my … Continue reading
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Usually, when I watch start-up companies give a pitch to potential investors, I’ve got the easy job: sitting in the audience of angel investors or mentors with a scoring sheet in my hand and trying to figure out if the … Continue reading
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I am an investor in a small business that I believe in strongly. If I didn’t believe in it, I wouldn’t have invested — and I wouldn’t spend far more time than I ever thought necessary working with them to … Continue reading
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Lately, a couple of posts I wrote several months ago have been getting a lot of traffic. It’s summertime, and the parents of would-be Disney stars are getting bombarded with letters and sales pitches from companies who want to help … Continue reading
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This morning, I got a good lesson on how a business could have avoided a marketing disaster that was partly due to bad timing on marketing’s part, partly caused by a technical problem, and primarily caused by a poor customer service culture. … Continue reading
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Businesses, elected officials, government agencies, and lawyers file SLAPP suits against people who are doing something they don’t like. The acronym stands for “Strategic Lawsuit Against Public Participation”, and started as a name for the suits that elected officials and … Continue reading
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I’ve been setting aside birthday cards for several weeks in anticipation of my milestone birthday tomorrow. And this morning, over breakfast, I decided to open them. One of them was from an address I thought looked familiar, but couldn’t quite … Continue reading
Well, the time has come. On Monday, June 3, I am officially a senior citizen. Although there are still a few hours before I turn 60, I’ve been considered a digital dinosaur for a couple of decades now. Every few months … Continue reading
Marketing Where Technology Intersects Life 