Category Archives: Social Media

Social Media Legal Issues for Child Actors & their Parents (Part 2)

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(This is the second in a series of articles on social media basics, legal issues, online safety, and building a social media following for child actors and their parents. Disclaimer: I am not a lawyer; the information here has been … Continue reading

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Why I Hate the WordPress “Reblog” Feature (And So Should You)

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I awoke this morning to an inbox with four notices that content to which I hold the copyright had been “reblogged” by three different bloggers who decided that instead of creating new content themselves, they’d borrow my SEO ranking, research, … Continue reading

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Are you using PESO as your marketing currency? Maybe you should!

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If your start-up or small business isn’t using PESO as the foundation for your marketing spending, maybe it’s time to start. I’m not talking about the Mexican peso (today’s exchange rate pegs that at about 18.5 pesos to the U.S. … Continue reading

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Lights, Camera, Action: Tips for First Time Company Video Spokesmen

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Today, anyone can become a company video star. Are you ready for YOUR close-up? It’s easier than you think to shine when the lights come up. (Hint: Mom knew the secret.) Here’s a short checklist that can help you deliver … Continue reading

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Is Social Media Ruining Your Relationships? It Doesn’t Have To

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Way back in 1984, I was having dinner with some female friends at the large technology company where we all worked. All of us had notebook computers – the Tandy Model 100, the first truly portable computer with a built-in … Continue reading

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10 Ways to Attract More Readers to Your Business Blog Almost Overnight

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A business blog is a proven way to stay top of mind in social media, generate new sales lead, and establish your personal or brand authority. That is, if you do it right. Unfortunately, a lot of people do it … Continue reading

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