Category Archives: Uncategorized

10 Rules for Your First Social Media Policy

This gallery contains 1 photo.


If you’re writing your first social media policy, start by clicking here to review more than 175 sample social media policies. When I look at the who’s who list of companies and their policies, the first thing that comes to my … Continue reading

More Galleries | Tagged , , , , | 5 Comments

Facebook and Twitter are NOT Your Friends

This gallery contains 1 photo.


One of the lessons that seems hardest for people to learn about social media sites is that Facebook, Twitter, LinkedIn and other social media sites — from dating sites like Match.com to online communities for people with specific diseases like RA.com — aren’t … Continue reading

More Galleries | Tagged , , , , , , , | Leave a comment

Memorial Day: Remember the Heroes

This gallery contains 1 photo.


Today is Memorial Day in the U.S., a time to remember those who died so that bloggers, social media users, and ordinary people could “have their say” online or anywhere else.   For me, it’s also a time to remember those … Continue reading

More Galleries | Leave a comment

Don’t Hire a Social Media Expert

This gallery contains 3 photos.


HARO (Help a Reporter Out)  founder Peter Shankman knows a thing or two about online, email and social media marketing. After all, the former Chicago reporter built an online service that links reporters, freelance writers, bloggers and sources. More than … Continue reading

More Galleries | Tagged , , , | 1 Comment

Managing Social Media Risk

This gallery contains 1 photo.


Ever wonder if social media marketing is a risky business – or a manageable risk?  I have.  But there are many ways to manage risk so that it doesn’t kill your ability to have your say in the evolving social … Continue reading

More Galleries | Tagged , , , , , , , , , , , , , , , , , , , , , , | 2 Comments

Complying with Rules When Words Have Two Meanings

This gallery contains 2 photos.


Jimmy Paige, Robert Plant, 1970, Dallas Memorial Auditorium, Copyright Deb McAlister, All Rights Reserved. “There’s a sign on the wall, but she wants to be sure ‘Cause you know sometimes words have two meanings…” –Jimmy Paige, Robert Plant, Stairway to … Continue reading

More Galleries | Tagged , , , , , , | Leave a comment

7 “Must Know” Facts about Social Media & Digital Marketing


Yesterday, I was a panelist at a webinar  on marketing and compliance.  Edgar Rodriguez and Mike Wise were the other panelists, and the session was great. The complete presentation is available for download by clicking here. The audience seemed to really like … Continue reading

More Galleries | Tagged , , , , , | 2 Comments

Senate Poised to Change the Rules of the Road for Marketers

This gallery contains 6 photos.


Three U.S. Senators and two bills in the U.S. Senate appear poised to change the basic rules for anyone involved in using Internet, email, or social media services.  Senator Jay Rockefeller’s Do Not Track Act of 2011 and the Commercial … Continue reading

More Galleries | Tagged , , , , , , , , , , , , , , , , , , | Leave a comment

Copyright Troll Sues 23,000 over Stallone Film

This gallery contains 1 photo.


I was shocked late last week to hear that my neighbor was one of 23,000 people targeted in a copyright infringement lawsuit filed by the copyright trolls at the U.S. Copyright Group (USCG). I wasn’t shocked that the “bounty hunters” … Continue reading

More Galleries | Tagged , , , , , , , , , , , , , , | 4 Comments

Teen Arrested in Facebook “Hot Girls” Rating Not the First – Or Last

This gallery contains 3 photos.


Volunteering for a “hot or not” app on Facebook is one thing — rating sex acts allegedly performed by underage girls is quite different. The blogosphere buzzed this week with outraged comments about the arrest of a 17-year-old Oak Park, IL … Continue reading

More Galleries | Leave a comment