Tag Archives: marketing compliance

Who Owns LinkedIn Contacts — Employer or Employee?

This gallery contains 3 photos.


Who owns your LinkedIn profile? (Hint:  it might not be you.) That was the headline on a post on this blog back in June, 2011 — and the answer that I arrived at with help from a number of legal and compliance experts … Continue reading

Gallery | Tagged , , , , , , | 6 Comments

Copyright Wars Escalate: News from the Front Lines

This gallery contains 1 photo.


One of my new favorite websites, Myce.com is full of news about the ongoing battle over how copyright law can or should be enforced online.  Myce is an “online community” started in the EU which allows anyone to share news, links, reviews, … Continue reading

Gallery | Tagged , , , , , , , | 1 Comment

Trade Associations Issue Six-Strikes Tips for Members

This gallery contains 1 photo.


A number of industry trade associations have issued warnings to their members since major U.S. ISP’s entered into an agreement with copyright holders earlier this month on the so-called “six strikes” rule.  The National Federation of Independent Businesses became the latest, publishing … Continue reading

Gallery | Tagged , , , , , , , , , , , , , , | 1 Comment

Half of U.S. Employees Admit to Ignoring Social Media Policies

This gallery contains 1 photo.


According to the nCircle 2011 Social Media Security Trends Survey, over half of U.S. employees (66%) admit to ignoring social media policies published by their employers while 44% (down from 48% in 2010) say that they always comply with the … Continue reading

Gallery | Tagged , , , , , , , | 3 Comments

Drawing the Line Online: Personal vs. Professional Speech

This gallery contains 1 photo.


I’m thrilled to be working with three of the industry’s top experts on social and digital media as we put together the content for a great webinar on Thursday, July 14.  It’s free, and if you work in a regulated … Continue reading

Gallery | Tagged , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

Social Email: A New Role for an Old Favorite

This gallery contains 2 photos.


One of the fallacies of the high technology industry is that innovation is a linear progression, in which new technologies completely replace old ones.  That isn’t always the case. A number of smart companies are hosting cloud applications and virtual desktops on … Continue reading

Gallery | Tagged , , , , , , , , , | Leave a comment

Drawing the Line Between Personal and Professional Social Media

This gallery contains 1 photo.


Over the past week, thousands of new readers have visited this blog in response to an article on regulation and compliance in social media.  So  I’m happy to announce that’ I’ll be helping to put together a free webinar on July 14 that will … Continue reading

Gallery | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , | Leave a comment

5 Things B2B Marketers Need to Know About Twitter

This gallery contains 1 photo.


I had lunch the other day with a colleague.  She’s a divisional marketing manager at one of the largest corporations in the world, and she’s gotten interested in social media as a marketing tool for her division.  About two years … Continue reading

Gallery | Tagged , , , | Leave a comment

10 Rules for Your First Social Media Policy

This gallery contains 1 photo.


If you’re writing your first social media policy, start by clicking here to review more than 175 sample social media policies. When I look at the who’s who list of companies and their policies, the first thing that comes to my … Continue reading

Gallery | Tagged , , , , | 5 Comments

Managing Social Media Risk

This gallery contains 1 photo.


Ever wonder if social media marketing is a risky business – or a manageable risk?  I have.  But there are many ways to manage risk so that it doesn’t kill your ability to have your say in the evolving social … Continue reading

Gallery | Tagged , , , , , , , , , , , , , , , , , , , , , , | 2 Comments