Tag Archives: Socialware

Good, sound reasons or reasons that sound good?

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I was talking to a young marketing maven the other day.  She’s a very smart young woman, with a wide-ranging set of skills, and she does great work for the advertising & PR firm where she is a rising star.  … Continue reading

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On Demand Webcast and Presentation Download

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Today’s webcast was a success, and I learned a lot from Socialware’s Christie Campbell and LIMRA’s Stephen Selby — as usual.  Here’s a summary of what we covered: How the 5W’s of social media evolved & why they’re different than what you … Continue reading

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5W’s of Social Media

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The first day of high school journalism class, the teacher asked if anyone in the class could name the 5W’s.  No one could.  “Well, learn them now — and never forget them.  They’re the cornerstone of everything useful you’ll do … Continue reading

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Drawing the Line Online: Personal vs. Professional Speech

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I’m thrilled to be working with three of the industry’s top experts on social and digital media as we put together the content for a great webinar on Thursday, July 14.  It’s free, and if you work in a regulated … Continue reading

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Drawing the Line Between Personal and Professional Social Media

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Over the past week, thousands of new readers have visited this blog in response to an article on regulation and compliance in social media.  So  I’m happy to announce that’ I’ll be helping to put together a free webinar on July 14 that will … Continue reading

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