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First, the disclaimer. I’m not a lawyer. I figure that I’ve paid for a pretty good legal education, however, having worked with many of the best attorneys in this arena and written far more than my fair share of articles … Continue reading
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Taking an 11-year-old to New York City the week before the 4th of July was an experience that our family will always remember. That said, if we were in this situation again, we’d do things differently. To start with, we’d … Continue reading
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I had lunch today with Ryan Beckland, Co-founder of Motivation Science, one of the amazing start-up companies from the 2012 class at Tech Wildcatters, the award-winning technology innovation incubator in my hometown of Dallas, Texas. He wanted me to meet … Continue reading
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I’m pleased that I was asked to contribute to a new white paper, published today by MyPRGenie, a social media and PR platform that distributes news releases and helps marketers maximize the audience for company news through multiple communications channels. … Continue reading
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This is the second installment of photos & notes from our recent trip to New York City. Two adults and one 11-year-old boy spent 8 days in Manhattan, exploring places the adults had seen before, but seeing them with fresh … Continue reading
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Content marketing works. That simple premise is why more and more marketers are making content marketing a core part of their lead generation strategies. One of the reasons that they work is that providing high-quality content helps build trust and … Continue reading
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Every now and again, I am reminded of just how glad I am that I don’t live in New York City. Don’t get me wrong — it’s a great place, and graduate school there was an experience that shaped my … Continue reading
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It’s been three months since Mark Zukerberg launched Facebook’s Timeline for business pages. Like it or not, there are some features in the new layout that can make a big difference in how user-friendly business pages are for both the … Continue reading
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There are several scam artists on Amazon.com who are stealing whole books, changing a title and a name or two inside, and reselling the works as their own. C.J. Cherryh, Robert Heinlein, Arthur C. Clarke, and many others are victims. … Continue reading
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Does your company practice social media marketing, or do you use social networks for marketing? There is a difference. The first – social media marketing – requires a strategy specific to social channels, and content tailored to those platforms. The … Continue reading
Marketing Where Technology Intersects Life 