Category Archives: Uncategorized

Granny successfully fights porn download charge

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In July, I wrote about the case of a 70-year-old woman who was fighting back against one of the thousands of lawsuits filed against John and Jane Doe defendants who allegedly downloaded copyrighted material from BitTorrent. While many people cave … Continue reading

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My knight in shining armor’s rules for winning

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I’m lucky enough to have my very own knight-in-shining armor — something not every high-tech marketer can say, I feel certain.  My champion is my son, Geoffrey McAlister, and he really is a knight-errant for hire (for movies, live shows, commercials, and … Continue reading

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What the Grateful Dead taught me about marketing

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On April 15, 2010, IDC analysts Frank Gens and Amy Konary presented an executive briefing called The Maturing Cloud: What the Grateful Dead Can Teach Us About Cloud Economics.  In addition to IDC’s usual carefully researched data, the webinar included … Continue reading

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Good, sound reasons or reasons that sound good?

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I was talking to a young marketing maven the other day.  She’s a very smart young woman, with a wide-ranging set of skills, and she does great work for the advertising & PR firm where she is a rising star.  … Continue reading

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Yelping about a bad review? You’re not alone!

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Is there anyone reading this who hasn’t used Yelp?  For most of us, it’s an easy to use site that gives us some idea of how other people feel about a local restaurant, insurance agent, or small business we’re considering … Continue reading

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Life is far from merry when you lose a beloved Tibetan Terrier

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  Waco with her newest toys, August, 2011. On July 22, I published on this blog a story about our Tibetan Terriers, under the heading Life is Merrier with a Tibetan Terrier.  This is a sad update to that story. … Continue reading

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8 Things I Wish Job Candidates Hadn’t Shared

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Blogger Jeff Bullas recently posted his list of 30 things you shouldn’t share on social media. Some of his suggestions were humorous, and some were serious. I’ve been going through the process of reviewing resumes and interviewing college students applying … Continue reading

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Copyright lawsuits are here to stay: news to avoid being sued

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Last week’s news about copyright troll Righthaven was good for those who care both about freedom from unreasonable litigation and the right of creative people to protect their work – but lest we forget that there are still plenty of … Continue reading

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Chaining a copyright troll: good news for copyright owners


Remember that scene in the first Lord of the Rings movie where the cave troll with a dangling, broken chain around its neck threatens everyone in sight?  Well, it looks as if one of the biggest copyright trolls in the … Continue reading

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Aw nuts: how the fear of food allergies hurts kids

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My grandson’s elementary school declared itself a “nut free zone”.  The cafeteria has special tables for kids with food allergies and friends whose lunches pass inspection by a volunteer monitor (an “allergy kid’s” mom).  When we registered for the year, we … Continue reading

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