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Not to be outdone by the movie, music, and TV industries, a print publisher (John Wiley & Sons) has joined the party and filed its first mass copyright infringement lawsuit against BitTorrent users. 27 “John Doe” defendants have been sued … Continue reading
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Who owns your LinkedIn profile? (Hint: it might not be you.) That was the headline on a post on this blog back in June, 2011 — and the answer that I arrived at with help from a number of legal and compliance experts … Continue reading
Considering that this post appeared on Plagiarism Today, I’m going to be VERY careful about sharing it. So I will say only this: if you are a blogger or social media user, Click on this link — and read this … Continue reading
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Last Valentine’s Day, I started my job as Director of Marketing for a SaaS software company that sells multi-channel marketing automation solutions to large distributed marketing organizations in regulated industries. One of the things that was on the long to-do … Continue reading
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Are you as tired as I am of hearing that social media is a great, free way to promote a business? It’s great, but social media isn’t free. For a social media marketing campaign you need people, time, and technology … Continue reading
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Seen the online photos of Justin Bieber in prison yet? If not, chances are you will before long, because the viral campaign from a new activist group is turning up everywhere online. The idea behind the campaign is that a bill from … Continue reading
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Earlier this week, a man named James Altucher started following my other blog on Twitter. As always, when the notice of a new follower hit my in-box at work, I clicked on the person’s name to see if it was … Continue reading
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I’m speaking next week at a webinar sponsored by Distribion (where I am Director of Marketing, and editor of the Distributed Marketing Blog) and Vertical Nerve, the agency I hired to handle SEO and PPC for Distribion. Now, I’m the … Continue reading
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I work at a company that shares office space with a sister company. The sister company offers web design services, mobile applications, SEO, PPC, and creative services related to helping companies create web sites that deliver the results the company … Continue reading
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Awhile back, I was shopping in one of my favorite cities — Dunedin, New Zealand — when I met up with this little blue penguin. He was basking on the decorative rocks in an office park courtyard along Princess Street, smack … Continue reading
Marketing Where Technology Intersects Life 