Tag Archives: social media

Leveraging Social News Websites

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Usually, on this blog, I try to write about things I’m good at, or subjects I know well — or I quote people who know more than I do.  This is a case where I really do know how to … Continue reading

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Tweeting for Attention: Customer Service and Social Media

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There’s a lot of talk recently about Peerindex, Klout Scores, and weighting customer service policies to consider the social media reach and influence of your customers.  Me, I’m more interested in the marketing and legal conundrums that Twitter poses. For instance, in … Continue reading

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Half of U.S. Employees Admit to Ignoring Social Media Policies

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According to the nCircle 2011 Social Media Security Trends Survey, over half of U.S. employees (66%) admit to ignoring social media policies published by their employers while 44% (down from 48% in 2010) say that they always comply with the … Continue reading

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The Six Strikes Plan That Could Shut Down Your Business

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A consortium of entertainment copyright holders called The Center for Copyright Information has launched something called the “six strikes plan” that has the potential to shutter unsuspecting businesses by cutting off their Internet access.  Here’s how it works: ISP’s will begin … Continue reading

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Drawing the Line Online: Personal vs. Professional Speech

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I’m thrilled to be working with three of the industry’s top experts on social and digital media as we put together the content for a great webinar on Thursday, July 14.  It’s free, and if you work in a regulated … Continue reading

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Exceeding the Expectations of Large Customers

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Recently, I’ve been revising a chapter in the 21st Century Marketing book that David Coursey and I are writing.  Of all of the chapters in the book, it’s the one that’s had the most revisions and changes.  That’s because it’s about … Continue reading

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Me — on Fox News — oh, my!


Like most Americans, I try to keep a clear dividing line between my professional and personal lives.  It isn’t always easy, though, in an era where social media started as a consumer playground and evolved into a tool that any … Continue reading

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Twitter 101: Five Steps to a Great Twitter Experience

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One of my cousins said that he’d looked at Twitter, and it seemed to him like a bunch of 20-something people without dates sending messages to their friends about stuff he wasn’t remotely interested in.  I showed him my Twitter home … Continue reading

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Social Email: A New Role for an Old Favorite

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One of the fallacies of the high technology industry is that innovation is a linear progression, in which new technologies completely replace old ones.  That isn’t always the case. A number of smart companies are hosting cloud applications and virtual desktops on … Continue reading

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“Facebook Juror” Faces Jail — Defendent Goes Free

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A couple of months ago, I  wrote that jury duty has a new list of potential pitfalls for social media users.   Seems I overlooked one potential pitfall in that post.  This week, a juror in the U.K. was found guilty of … Continue reading

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